Indriya is a bespoke luxury perfume brand with its roots in India. Herea at Indriya, our formal fragrance training comes from the birthplace of ittar in Kannauj, India. With a palette of over 2,000 raw materials, we create completely customised and unique fragrance formulas for each project we take on. We are not just another perfume brand- at Indriya we value the emotions, the story, the memories, the aura of our customer and aim at giving them the best experience of creating something so exquisite and personal that it becomes a partof their identity.
About Us
Indian
Heritage
Purity
Individuality
Exclusivity
Ittars have permanent shelf life and the ones made from original herb extracts smell better as they get old The traditional attar industry is fast losing ground in Kannauj due to the high cost of production. The art of making ittar is fading away, with the present generation of ittar sellers unsure if their progeny will keep the art alive.
